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Comments from Guests
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Garth Turner - After The Crash |
Brad's note - My producer Andrea Stewart is the backbone of the show. She works tirelessly to ensure that each week, we get fantastic guests. Her relationships with publicists and authors have allowed us to create a show that is really rewarding for me and hopefully, for you as listeners. Here's an example of the type of bond that she creates with nearly everyone that she works with: Thank you Andrea. It was a pleasure to be on the show, to hear Brad's well-prepared and insightful questions and, most of all, to work with you!
Regards,
Garth
Listen to the interview with Garth
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Martin Lindstrom knows a little something about marketing. The thirty-eight year old guru and author of BRAND sense--hailed by the Wall Street Journal as one of the ten best marketing books ever published--is advisor to such venerable clients as McDonald's, Procter & Gamble, Microsoft and The Walt Disney Company. He opens the interview by asserting that cigarette labels don't only not work, but they actually increase the desire to smoke in smokers. If you're in marketing, this is a must-listen. Links: www.martinlindstrom.com Books: Buyology | 
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